My goal at Charm & Whimsy is to donate a portion of our sale proceeds to the alex. I believe strongly in the alex’s mission of helping support the most vulnerable in our community of Calgary.
I came to know of the alex’s work years ago, while visiting their offices on Centre Street North in Calgary. I saw a young family come into the facility – mom, dad and their three children. They sat at a lone table outside in the hallway and the staff at the alex brought them food to eat. I was astonished! In the middle of our big, affluent city, it hit me very hard that some people did not have enough food to feed their children. I will never forget that act of kindness by the staff at the alex and have now had the pleasure of learning so much more about the amazing affect small acts of charity can have on a human being. They turn lives around at the alex and have my full support.
Please join me in supporting the alex, and its mission to give to those in need.
the alex
The alex plays a unique role in making health care accessible to all vulnerable Calgarians and plays a key role in solving the issue of homelessness. The alex assists its clients with their immediate needs and, in turn, enacts broad social change by addressing the root causes of the barriers faced by many Calgarians. In an ever-expanding city, we remain an accessible, critical resource for people in need.
Find out how you can give at the alex web site!